Eagle-eyed readers might have noticed the new link button thingy in the sidebar, promoting Text Link Ads. I signed up for this a while ago, but it’s only in the last month or so that I’ve been seeing some results, so I haven’t mentioned it up to now. If you have a website, and you’re not averse to carrying a few adverts, this might be worth looking at. The standard scheme involves them placing a number of actually quite discrete text links on your pages, but I was asked to join a new plan which involves linking key words or phrases in my posts.
Now how does this differ from the much better known scheme from Google? Well, for a start, TLA pay out every month. You won’t have to wait until you’ve earned $100 before you’ll see a return, which was the main reason I abandoned the Google scheme a long time ago. Secondly, you’re paid for having the link on your site – not for the number of clicks on those links. I always found that not a lot of my visitors actually click on adverts, so I was never going to do well with anything like that. The other big difference is that TLA is a little more transparent in how the money is earned. They tell you what they’re charging for any given advert, and you get half of that. No mysterious calculations, no guessing about who’s making what.
On the scheme I’m on, each link has its own price, so some ads will earn more than others. The four links sold on my site so far are charged between $4 and $20 per month. If a link is sold part way through a month, the payment is pro-rated, and again this is made quite clear. Up until a couple of days ago, I was expecting to make $8 this month. Now that’s not a lot of money, but it just happens to be roughly what my web hosting costs. If I get as much as $8 a month, that equates to free web hosting, with anything above that being a nice little bonus. And as an extra link has been sold, I’m on target to get around $15 this month, which isn’t bad.
Payments are made automatically by PayPal – no messing around with bank details, and it makes it easy for people outside the US to be paid. There is an option for payments by cheque (sorry, check), but they won’t send those for less than $25 a time. PayPal works fine for me.
Links to advertisers will appear as normal external links on the pages where they appear. If you have any concerns about what’s being linked from your site, you have the option to approve adverts before they appear.
So far, I’m quite happy with the scheme. If I change my mind, I’ll post about it, and update this post. If you’d like to give it a try for your site, please click the convenient button below, which I should mention is an affiliate link, which might earn me something if you sign up.
If you have a site you’d like to advertise, you can click the same link to check out TLA’s plans for advertisers.